Portuguese Business Considerations
While we provide services for many companies with an existing Portuguese market presence, others we serve are considering entry into Portuguese markets or are expanding into this area.
When deciding whether to enter the Portuguese -speaking market, companies should consider the following facts:
- With more than 250 million native speakers, Portuguese is one of the few languages spoken in such widely distributed parts of the world, and is the fifth or sixth most spoken language in the world. It is spoken by almost 200 million people in South America, 17 million in Africa, 12 million in Europe, 2 million in North America, and over half a million in Asia. Portuguese is the third most spoken European language.
- As Brazil constitutes over 50% of South America’s population, Portuguese is the most widely spoken language in South America. It is also a key language in Africa.
- Portuguese is, with Spanish, the fastest growing language of Europe, and, following estimates by UNESCO it is the language with the highest growth potential as an international communication language in Southern Africa and South America. The Portuguese speaking African countries are expected to have a combined population of 83 million by 2050. The language is also starting to regain popularity in Asia.
- Portugal is a founding member of NATO and entered the EC (now the EU) in 1986.
- Portuguese has official status in the European Union, Mercosur (Mercosul in Portuguese), the African Union, the Organization of American States (OAS), the Latin Union, the Community of Portuguese Language Countries (CPLP) and the Association of National Olympic Committees of Portuguese Official Language (ACOLOP).
At Your Service
Quality translations performed by experts in intercultural communication afford companies with the opportunity to trade successfully in other countries, to reach new customers and to achieve their full marketing potential. Differences in the quality of the translation can make a difference in winning or losing a contract or making or losing a sale.
Whether you’re an established company with existing business relationships in Portuguese-speaking countries or a company expanding or entering this market place, Portuguese Language Translation can assist you by providing quality translation services and unparalleled customer service.
Sources:
Wikipedia
CIA Factbook